
12 years inside a ceramics factory.
Now, at the service of your project.
3D render artist specialised in ceramics, architecture and product. Blender, colour control and the judgement of someone who's worked inside the industry — not just for it.
How I got here
I joined Porcelanosa Group, in marketing. Eight years before touching a render, I already knew ceramics as an industry — not as a client.
I started learning 3D obsessively. Nights and weekends, with no plan — just to learn.
A Swedish client trusted me with shading bedroom headboards. First serious project — and the reason I registered as a freelancer.
Two lives at once: freelancer in the evenings, Porcelanosa marketing in the mornings.
A housing development project was the turning point. I left my salary behind and went all in on this.
I work with ceramic manufacturers, developers, architects, interior designers and design studios — the same industry I used to see from a marketing office.
What I do today
I am Paco Barruguer, a 3D artist in Castellón, Spain, specialised in architectural and product visualization. I work directly with ceramic and surface manufacturers, product and building-system manufacturers, property developers, architects and interior designers.
- 3D visualization and CGI for ceramic and surface manufacturersEnvironments, collection renders, lifestyle and video for catalogues, websites and trade fairs.
- Product CGI and renders for manufacturersTechnical images, exploded views and catalogue visuals for marketing, B2B sales and training.
- Technical 3D videoInstallation, assembly, operation and building systems explained with 3D animation.
- Renders and video for property developersAll the visual material of a development from a single visual direction.
- 3D visualization for architecture and interior designImages and video to present projects to clients, competitions and approvals.
Projects that prove it
- PORCELANOSA Group offices · ValenciaInterior architecture for the group where I worked for 12 years.
- Built-in faucet installation videosTechnical 3D installation video.
- Cevisama 2025 · butechTechnical product and ceramic profiles for a trade fair.
- Cersaie 2025 · VitacerCeramic visualization for a trade fair.
- Benisol developmentVisual material for a property development.
- Blender Cycles
- CAD files
- Photoshop
- DaVinci Resolve
- Custom libraries
- ★★★★★
"Flawless, fast work. The ceramic finishes looked right in the final images."
- ★★★★★
"Professional, direct and no surprises. He understood the brief immediately and revisions were smooth."
- ★★★★★
"Great communication and photoreal results. Perfect for catalogs and sales presentations."